International Business

Rijksuniversiteit Groningen

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Deze opleiding

!Deze opleiding communiceert alleen in het Engels.
We tonen daarom de Engelstalige opleidingsinformatie.
Are you interested in management questions? And would you like to work in an international environment? Then this programme might just be what you are looking for.

open_in_newstudy website

diplomaBSc International Business
typeregulier, 180 EC
start1 september
taalvolledig English
opleidingsduur3 jaar voltijd
accreditatiesAACSB, NVAO
numerus fixusnee

**Service offered to international prospective students: schedule a campus tour**

The Bachelor's degree programme in International Business prepares you for a management position in an international environment. You will combine courses in Business Management with courses in Sociology, Economics and Law.

The programme has an international focus. It uses international cases and you will study abroad for one semester. In addition, the entire programme is taught in English.

International Business in Groningen is challenging and fast-paced. You need to be hard-working, have a good command of English and be able to understand mathematical expressions, quantitative research methods and economics. Most importantly, however, you need to be deeply interested in the very broad range of issues that make doing business different from country to country. Learning from lecturers and fellow students of diverse nationalities is therefore essential.

Julia Gerken (student International Business)

Waarom aan de Rijksuniversiteit?

International Business is an internationally accredited programme, ensuring a high quality education that meets both the AACSB and EQUIS standards, which only 1% of universities reach worldwide. The programme is about business theories as well as organisations ánd their settings. It is the intellectual understanding and their sensitivity to differences in perceptions and approaches that equips international business students to correctly analyse situations and to determine effective responses.

Open dagen en meeloopdagen

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Breng een bezoek aan de bacheloropleidingen van de Rijksuniversiteit Groningen (RUG).
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Breng een bezoek aan de bacheloropleidingen van de Rijksuniversiteit Groningen (RUG)
Open Dag Groningen
Breng een bezoek aan de bacheloropleidingen van de Rijksuniversiteit Groningen (RUG)


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opbouwFor info on all courses, check:

International Business students have to hit the ground running. With an obligatory semester abroad, students have just five short semesters to do a lot of work. If you fall too far behind in the beginning, you will not be able to meet the strict mid-programme requirements that must be fulfilled before you can go abroad.
1e jaar The first year starts off with an intensive introductory programme, in which you attend your first classes and obtain important study information. The course units cover the fundamental disciplines of International Business, such as International Management, Economics, Financial Accounting, as well as International Marketing and International Business Law. You will also be provided with a solid foundation in statistics. The first year features training in reading and writing academic English.
English for IB
Introduction to International Business
Global Supply Chain Management
Organizational Structure
Financial Accounting for IB
Organizational Behaviour for IB
Economics for IB
International Marketing for IB
Statistics I for IB
International Business Environment
Management Accounting for IB
Research Methodology for IB
2e jaar In the second year of the programme you will take further course units in Cross-Cultural Management, Comparative Country Studies, as well as Research Methods and Statistics. You will do a lot of reading and independent study. You will attend classes and lectures by guest speakers, participate in small discussion groups, work on team projects, attend workshops and seminars and take short study trips.
Finance & Risk Management for IB
Foreign Dir. Investment, Trade & Geography
Information Systems Management
Cross Cultural Management
Global Business History
Statistics II for IB
Comparative Country Studies
Innovation Management in Multinationals
Qualitative Research Methods for IB
Ethics and International Business
International Business Law
Global Political Economy
3e jaar Once you have met the requirements of the first part of the programme, ideally by the end of the second year, you will spend a semester abroad at one of our many partner universities in Europe, Latin America, Australia, North America, or Asia. This is a major opportunity to further develop your cross-cultural and language skills and you will be able to take courses in which your host institution has a particular expertise. The final stage of the Bachelor's programme is the writing of a thesis.
Study abroad (= foreign minor)
Bachelor's Thesis IB afstuderen
Managing Int. Business Organizations
International Strategic Management
International Financial Management
Empirical Research Project for IB


taal van onderwijs100% en
case study, literature study, oral presentation, computer exercise, research, research project, research proposal, tutorial, lecture, working group, group assignment, group discussion, poster presentation, self evaluation, individual assignment, practicum, self study, project, seminar
International Business focuses on dealing with economic, cultural, legal and political issues in international business situations. As this requires understanding of analytical methods, you will also follow course units dealing with statistics and mathematical explanations of economic phenomena. All activities will be in English, and you will develop the necessary academic skills to start your career in multinational firms and international organisations.
study guidance
Studying means working independently and planning your studies yourself, but of course, the faculty will help you do so. Together with other first-years, you will participate in a mentor group. The mentor, a senior student, will help you quickly learn the ins and outs of the faculty. In addition, you will discuss your study progress with your tutor (a lecturer-supervisor) at regular intervals. The study advisor's are available to help you with specific study problems.
bindend studieadvies
  • minimaal 45 EC in de eerste 12 maanden

You will be offered study advice after first year of study. You can expect a positive result if you have earned more than 45 ECTS credit points (out of a total of 60 ECTS). If you have earned fewer than 45 ECTS and are issued a negative result, you will not be allowed to continue with your degree programme.
You will receive preliminary study advice in December to make sure that you know where you stand. Please contact your study advisor as soon as possible if you have any questions about the BSA system.
N.B. Some degree programmes use a tutoring system; please check with your study advisor.

Toelating en kosten


1 september 2019

aanmelding deadline : 15 januari 2019
wettelijk tarief : € 2083 (€1042 in het eerste jaar)
instellingstarief : € 8450
niet-EU/EER studenten : € 8900

1 september 2020

aanmelding deadline : 15 januari 2020
collegegeld nog niet bekend

International Business has a numerus fixus with a maximum of 450 attendees a year. More information on admission procedure:
toelaatbare profielen
VWO C&Maangevuld met wiskunde A of wiskunde B;The profile Culture & Society must be complemented with mathematics A or B.
VWO E&Mtoelaatbaar
VWO N&Gtoelaatbaar
VWO N&Ttoelaatbaar
WO propedeuseYou can enroll, as long as you have a finished VWO-degree with mathematics A or B.
hbo-pWith a HBO propaedeutic certificate it is also possible to enter the programme, on the condition that you meet the required level of mathematics. You must at least have taken mathematics A or B at Dutch VWO level.
studie kosten
bron: Rijksuniversiteit Groningen
bedrag kostenpost
€ 600studiematerialenper jaar
inbegrepen in collegegeld
registration fee

estimated monthly costs

bron: Nibud
303kamerhuur in Groningenrond het landelijk gemiddelde
172collegegeldop basis van € 2060 per jaar
80studieboeken en -spullen
77uiterlijkkleding, kapper, schoenen
132vrije tijdstappen, uit eten, vakantie
42vervoernaast de OV-kaart

€ 1171totale maandelijkse uitgaven landelijk gemiddelde is € 1181
Hiernaast staat een overzicht van de gemiddelde kosten die een uitwonende student heeft. Niet iedere student heeft met iedere kostenpost te maken. Het totaalgemiddelde is dus niet gelijk aan de optelsom van alle kostenposten.

Bekijk ook de uitgebreide toelichting: wat kost studeren?

Studenten en studentenleven


1384 studenten volgen deze opleiding
41% daarvan is vrouw
521 eerstejaars gestart in 2017
44% daarvan is vrouw
29331 studenten aan de Rijksuniversiteit Groningen
51% daarvan is vrouw
bron: StudieData


The Economics and Business Faculty association (EBF) is the faculty association for all students studying at the faculty of Economics and Business of the University of Groningen.
The EBF is your partner during your time in Groningen by organising events that support you with your studies and help you prepare for your future career.
The Marketing Association of the University of Groningen (MARUG) is the inter-departmental study association for students who are interested in marketing.
The MARUG acts as an intermediary between marketing theory and marketing practice and organises several career events and social activities during the year, such as a monthly social. At this moment, the MARUG has more than 1500 members from different fields of knowledge.

Op kamers in Groningen

55216studenten studerend
31914studenten woonachtig   
€ 303gemiddelde kamerprijs
kamer betaalbaarheid
21 m2gemiddelde kameroppervlak
kamer beschikbaarheid
bron: Nationale Studenten Enquête

aan het woord: studenten en docenten

Laurien Verschuur
"It's everything I expected it to be"

'After I graduated from high school I took the time to figure out what to do next, and decided to go live in China for six months. I worked as an au pair and my time there made me realise I really wanted to study something with an international orientation. When I got back, I decided to do International Business in Groningen, because the study programme and city really appealed to me. It's everything I expected it to be. My study programme is fun and challenging.'
Magdalena Langosch
Joeri van Geelen
afgestudeerd in 2010 bij Siemens Wind Power in Shanghai
"Earn that entry ticket to a challenging and fast-paced international career"

During my BSc programme I studied in Nottingham for a semester. That's when I realised I can earn that entry ticket to a challenging and fast-paced international career, when I excel academically. I decided to attend two MSc programmes: International Management and CEMS. I live and work in Beijing, studying Mandarin. I established an internet business and started an intern ship at Siemens Wind Power in Shanghai, which grants me access to a challenging career in the energy or consultancy sector.
Luchien Karsten
"I really enjoy stimulating our students to develop a cosmopolitan vision and attitude"

Prof. Luchien Karsten (57)Lecturer in International Business

‘What I think is unique in International Business is the way the programme looks at the world around us. We never confine ourselves to our own country but look at other countries and cultures as well. We are very fond of making comparisons. We use the terms cross-border, cross-cultural and cross-functional to refer to this.
By cross-border and cross-cultural we mean that we look over national boundaries and at other cultures, and by cross-functional we mean that we do not limit ourselves to one function within a company...
Managers need to know about other markets and have skills in the field of dealing with people and customs from other cultures.
I really enjoy stimulating our students to develop a cosmopolitan vision and attitude. But the students have to be open to this. You have to enjoy the confrontation with other dimensions. This means that IB is particularly suitable for students who want to broaden their career horizons.’

lees verder ...


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1/2 Rijksuniversiteit
International Business
€ 303 gemiddelde kamerhuur
521 eerstejaars
43% vrouw
12-18 uur contacttijd/week
2/2 Maastricht University
International Business
star Keuzegids topopleiding 2015
€ 308 gemiddelde kamerhuur
656 eerstejaars
44% vrouw
6-12 uur contacttijd/week
disclaimer: bovenstaande cijfers en beoordelingen zijn aangeleverd door de opleidingen zelf. Wij kunnen de juistheid niet garanderen.

Feiten en / studie in cijfers


bron: Nationale Studenten Enquete 2017
algemeen oordeel4.14.1
De Nationale Studenten Enquete is het grootschalige onderzoek van de overheid onder studenten in Nederland naar de kwaliteit van opleidingen aan hogescholen en universiteiten.
In 2017 hebben meer dan 280.000 studenten hun oordeel gegeven over hun studie en instelling.

International Business aan de Rijksuniversiteit Groningen is beoordeeld door 343 respondenten. Gemiddeld waarderen ze de opleiding met 4.1 uit 5.
bron: Rijksuniversiteit Groningen
student tevredenheid 4.1 4.1
aantal eerstejaars 585
ervaren contacttijd per week 12-18
doorstroom naar tweede jaar 78%
diploma binnen 4 jaar 61%
werk op niveau in 1,5 jaar

Studie in cijfers

In deze tabel staan resultaten van deze studie in cijfers uitgedrukt. Hiermee kan je vergelijken hoe deze opleiding het doet in vergelijking met dezelfde opleiding bij andere onderwijsinstellingen.

Na de studie

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Beroepsperspectief / arbeidsmarkt

Master's in IB&M will give you the credentials to work for a multinational firm, governmental institutions and international organisations. You can work in export, marketing or sales for example. Because all our programmes are EQUIS and AACSB accredited, a standard which only one percent of universities reach worldwide, your degree will be highly valued on the labour market.

If you were to choose the Research Master's you could move into academia, perhaps decide to go further and earn a PhD.

Plenty of multinationals will be interested in students with an academic degree in business. For instance companies like Microsoft, Siemens, Capgemini, Toyota, Samsung, Ahold, Heineken, Unilever, Ikea, Zara, H&M and Virgin all need internationally trained employees. Your position within these kind of organisations can vary from export manager or international marketer, to international sales manager, product manager or human resource manager. But numerous other career opportunities will lie ahead of you. This of course depends on the choices you make during and after studying. Many organisations also offer traineeships and junior positions which will introduce you to the different types of activities.

FEB Career Services
To support you in developing your career and strengthen your employability skills, our FEB Career Services empowers you to achieve lifelong success through various career services during your studies. Check: FEB Career Services.

current job market
bron: arbeidsmonitor
€ 2786gemiddeld bruto maandloon
82%kans op een vaste baan
11%kans op een voltijd baan
60%kans op een baan op niveau
58%spreekt van "goede aansluiting arbeidsmarkt"
69%is tevreden over de studiekeuze

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Potentiële beroepen

export manager
human resource manager
international marketeer
international product manager
international sales manager
bron: StudieData


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